Showing posts with label Startups. Show all posts
Showing posts with label Startups. Show all posts

Saturday 8 June 2013

Power of the Startup Culture - Small or Big Organization

Everyone knows a thing or two about Startups.  Either they are involved in one or read about one.  The most important thing about the Startups and why it is so exciting is the culture within the startups.  And it is quite true that, even though rare, startup cultures can prevail even in large organizations.  But definitely not without the support of the management.  So that brings us to the question, what exactly is this startup culture and what are the exciting things that are associated with this so called startup culture.  In this article, I am going to point out few things that make together the startup culture.












  • Passion
    • One thing that you get a lot from people working in a startup or a startup setup (like a very small team in a large organization) is plenty of passion.  People are passionate about their work, their team, their product or their service, their organization, their managers, they are passionate about literally everything.
  • Lots of energy
    • The thing that passion brings to the table is the high energy, it almost feels like you have plenty of electricity, we will only need to utilize the energy in an effective way.
  • Group & Individual Ownership
    • People tend to take / have a lot of individual as well as collective ownership in a startup setup.  Every loss of the product/service/company is treated as their personal & team loss and they take collective responsibility and every victory is cherished as their personal and team victory.

Wednesday 27 February 2013

MVP - Minimum Viable Product strategy

Not all good ideas turn out into great products.  There are quite a few products that fail in the market due to a variety of reasons.  But does it stop us from investing in the Products? How do we find out if a Product is going to be a hit in the market?  And more importantly how do we find that out by investing the minimum amount possible.  Enter MVP - The Minimum Viable Product.

The concept of MVP is getting acceptance throughout in the area of Product Development.  It is a concept largely used by start ups.  And it will immensely help new product design and development in larger organizations.

What is an MVP?

Our objective with a Minimum Viable Product is to provide a mechanism for maximum learning about the target audience or the target market with the minimum effort.  Does it mean that we only ship 3 out of the 10 features that is required to hit the market at the earliest.  No.  The concept is beyond just the product features.  A Minimum Viable Product takes into account the Product idea, how it generates interest among the users, what features that the customers or the market really wants, demand for the product, etc.  It is a strategy that is used for learning about the customers early into the product life cycle, so that they can make the changes for the good.

Strategies for MVP